Leadership

Operators, not observers.

We blend board-level strategy with sleeves-up delivery. MEA-native, operator-led, impact-obsessed.

Our Story

Master AI was founded to close the gap between AI ambition and AI reality in the Gulf. We saw enterprises drowning in pilot projects, consultants delivering slide decks instead of systems, and regulators moving faster than implementations.

So we built a firm that does both — strategy that boards sign off on, and engineering that ships in 90 days. Every engagement starts with measurable KPIs, follows a governed framework, and ends with assets the client owns and operates.

Founders

TS

Tarif Sayed

Co-founder & Managing Partner

Product strategist and media-tech builder. Leads AI-native operating model design and flagship prototypes — turning messy content estates into governed, monetizable assets.

HS

Hasan Sayed

Co-founder & Partner

Enterprise advisor with deep GCC and MEA delivery. Bridges executive priorities with pragmatic roadmaps and embedded pods.

Advisory Network

Sector veterans across government, tourism, media, and SOEs in MEA.

Government Data & AI Policy

Advises on regulation, ethics, and public-sector data platforms.

Contact Center & CX

Advises on AI-enabled service journeys and omni-channel contact centers.

Media Archives & Rights

Advises on archive modernization, rights, and monetization.

Meet your delivery pod.